Social Media Marketing for a Wellness Startup

Search Engine Optimization is one of the best, most evergreen methods of growing business online. It’s got a proven track record and yields tangible results.

Client Background:

A wellness brand launched with great products but struggled to build awareness and trust online. They had minimal social presence and lacked consistency in branding.

Challenge:
The brand wanted to increase awareness, grow followers, and drive direct sales through social channels—but had no structured strategy or content plan.

Our Strategy

  • Designed a custom social media calendar with engaging, branded content.
  • Created short-form videos, reels, and lifestyle posts to boost engagement.
  • Partnered with micro-influencers in the wellness space.
  • Launched targeted paid social campaigns to amplify organic reach.

 

Results:

  • Gained 20,000+ new followers in 4 months.
  • Engagement grew by 7x.
  • Social channels drove 30% of total online sales.
  • Built a loyal community of repeat customers.

Key Takeaway:
Smart social media marketing builds trust, community, and revenue for brands—even in competitive niches.